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This webinar takes SEOs and search marketers deeper into the playbook for building hyperlocal visibility that moves the needle in both traditional search and AI-generated results.

Join Citation Labs founder Garrett French, Managing Director of Product & Growth James Wirth, and Senior Strategist Lee Elliott for an inside look at how brands are turning Community PR — through local partnerships, Reddit activations, and social visibility — into durable authority signals that strengthen rankings, build relevance, and support AI-powered search experiences, including LLM-driven search results.

You’ll see how our Software AND a Service (SAaS) model operationalizes grassroots outreach at scale, with real examples, workflows, and tools you can use to activate hyperlocal PR in your own search campaigns.

Whether you’re a digital strategist, agency lead, SEO director, or brand marketer, this session will equip you with actionable ways to localize your footprint, amplify your authority, and grow search visibility — without reinventing your content strategy.
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Citation Labs Founder & CEO
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Managing Director Product & Growth, Citation Labs
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Senior Strategist, Citation Labs
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Managing Editor of Search Engine Land & Search Marketing Expo
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