Paid Social - PL & Partners x MarketingLab

Join us for the 2021 spring semester's last webinar!

We are proud to present our mini-course in Paid Social Media in collaboration with Denmark's leading agency for advertising on Facebook and Instagram - PL & Partners.

WHAT IS PAID SOCIAL?
Paid Social Media is a marketing method used to display your ads or sponsored messages on social media platforms, such as Facebook, Instagram, Pinterest, Linkedin, and Twitter. Over the past years, there has been an immense increase in the amount of resources companies allocate to paid social media. Why? Well, we are just as intrigued to find out as you are!

WHAT CAN YOU EXPECT?
In this mini-course, Nicklas Meyer, COO & Partner at PL & Partners, will guide you through the essence of paid social, WHY and HOW firms use it, key metrics to focus on, as well as its role in the marketing mix.

WHO ARE PL & PARTNERS?
PL & Partners is Denmark's biggest specialized agency that helps firms like Novo Nordisk, Danske Bank, Danish Crown and many more to realize their potential on social media platforms. Their 45 specialists have immense experience and expertise in implementing marketing strategies that help firms perform and secure their future. Read more about their cases here: https://www.pl-partners.dk/cases/

See you online!