About
How brokerages acquire and manage leads will determine if they will not just survive, but thrive in our "new normal" digital environment. From external Leads (organic, purchased, programs, etc) and Internal (employees, existing clients, etc.), how brokerages drive and manage leads will be a differentiator between success and failure.
Presenter
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Sherif Gemayel
Trufla Technology
An entrepreneur who is passionate about disrupting the traditional way of doing insurance, Sherif Gemayel brings together his industry knowledge and firsthand experience to help disseminate digital technology to brokerages in Canada and around the world. Sherif is passionate about elevating the broker channel through digital transformation including innovative software and digital marketing.
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