About
AI and automation are rapidly moving from back-office efficiency tools to front-line growth drivers.

Forward-thinking firms are using these technologies not just to cut costs, but to expand capacity, unlock new services, and deepen client relationships.

In this webinar, we’ll examine the operational, cultural, and commercial shifts required to turn automation into advantage - and where the real value is being created.

For firms willing to act decisively, AI isn’t a threat to manage, but a lever to scale faster and compete smarter.

What you will learn:

- How AI shifts firms from efficiency gains to revenue growth
- What’s needed to move from pilots to adoption
- How to embed AI without disrupting client trust or quality
- What leading firms are doing differently right now
Presenters
1774368307-c751491a83206f53
Matthew Ord
Deputy Editor, AccountingWEB
1781194180-29a7132bd0e7b060
Becky Shields
Head of Digital Transformation, Moore Kingston Smith
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