This presentation explores what stigma is and how it affects different groups across society. Speakers will share insights from the 'See Beyond – See the Lives – Scotland' anti-stigma campaign, which they have led since 2019, highlighting its aims, impact, and key learnings. The session will also consider the role of the media in shaping stigma and showcase related initiatives that contribute to wider understanding and change in this field.

The session will conclude at approximately 12.25pm.

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    Hannah Carver
    Associate Professor in Substance Use and Co-Director of the Salvation Army Centre for Addiction Services and Research at the University of Stirling
    Dr Hannah Carver is an Associate Professor in Substance Use and Co-Director of the Salvation Army Centre for Addiction Services and Research at the University of Stirling. Her work centres on the intersection between substance use, homelessness, and mental health. She has conducted research on alcohol harm reduction, peer-delivered interventions, drug checking, school-based interventions, nature-based interventions, and several systematic reviews.
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    Tessa Parkes
    Professor of Substance Use and Inclusion Health
    Tessa Parkes is Co-Director of the Salvation Army Centre for Addiction Services and Research at the University of Stirling, with research expertise in the field of substance use, homelessness/housing, and mental health. Her research activity has a clear commitment to social justice, health equity, and advocacy for poorly served groups. Professor Parkes also has experience of working within the health, social care, and housing/homelessness sectors. She has contributed to a wide range of national advisory committees for drugs and alcohol, and research careers. She is currently leading a large randomised controlled trial on the effectiveness of peer workers in supporting people with complex needs, including substance use and homelessness, funded by the National Institute for Health and Care Research.