AI is everywhere. Are you ready? Search is evolving in real-time as the rapid adoption of AI-powered search engines is changing how people search for information. Tools like ChatGPT, Gemini, and Perplexity are experiencing explosive growth and changing consumer behavior as search traffic shifts away from Google and Bing. Stella Rising, along with L’Oreal, will decode the evolving search landscape and share a playbook for getting ahead of the trend.