Messaging that Gets You Out of the Clinical, Boring Zone

As dietitians and healthcare professionals, it’s easy to fall into the trap of sounding like everyone else - professional, clinical, safe, and forgettable.

If your words don’t connect, your expertise gets lost.

Come hang out with Lucy from My Write Hand Woman as she shows you how to draw in the clients you want with your copy and messaging. Figure out your point of view and unique lean to differentiate yourself, making growth easier. Even if you're not quite sure how to turn what you're talking about into what people crave.

In this 1.5 hour workshop, we will cover:

- How to differentiate yourself in your field, using your messaging to showcase your specific practice areas and beliefs.

- How to un-boring the more clinical parts of your job, making it easy for your people to grasp what you're selling and make moves.

- How to showcase your value clearly so people know why they should work with you to get the health outcomes they're looking for.

- After Lucy shows you how to write copy with personality, she'll go through your pre-submitted copy and roast (aka audit) it in real time. Get ready for fiery feedback that fills the gaps in your messaging, adds more of you into everything you write, and creates stronger headlines.

See it in action (lucy's previous work):

https://www.mywritehandwoman.com/jenna-overbaugh