Your next customer will ask ChatGPT, Claude, or Gemini, who to buy from before they ever call you. In a 2026 Semrush survey of US B2B professionals, 92% said AI shaped their vendor shortlist and 83% said it influenced the final pick. Join David and Jacob for 60 minutes on the whole path, from the first AI search to the signed deal: how AI finds you, how it compares you to your competitors, and how your team wins once the buyer's AI has done its homework.