Webinar: Beyond Preservation: A Brand Defining Choice Session 2 by Active Concepts

About This Webinar

WEBINAR + Q&A
Tuesday, March 10th at 2:00pm EST

Duration: 60 minutes
Language: English
Who can attend? Everyone

Preservation is no longer about just passing a challenge test; it's about protecting your brand. Natural antimicrobials are reshaping how brands approach product safety, transparency, and global compliance. This webinar explores why microbial control has evolved from a behind-the-scenes R&D task into a critical brand protection strategy, clarifies the misconceptions around “preservative-free” claims, and explains the science driving today’s clean antimicrobial systems. Attendees will gain practical guidance on formulation, testing, and regulatory considerations while discovering how modern antimicrobial technologies can deliver multifunctional benefits—helping brands safeguard product integrity while meeting rising consumer and retailer expectations.

Agenda

Beyond Preservation: A Brand Defining Choice
Q&A Session with Industry Experts

Presenters

Bernice Pimentel

Technical Marketing Specialist

Bernice Pimentel graduated magna cum laude from Virginia Commonwealth University with a Bachelor of Science in Chemistry and concentration in Biochemistry. She began her career honing her skills as a technical service chemist in the polyurethane field and has recently transitioned to the personal care industry. With a background in chemistry and a knack for creative strategy, Bernice thrives at the intersection of science and communication. As a Technical Marketing Specialist for Active Concepts, she enjoys translating complex scientific concepts into engaging content that resonates with diverse audiences.

Richard Wazinski

Technical Sales Manager

Richard Wazinski graduated from OWL University of Applied Sciences (Cosmetics and Detergents Technology), and has worked for 13 years in the formulation department of various companies, gaining in-depth knowledge of the formulation of cosmetics for skin care. After transitioning to technical sales, he specialized in preservation, focusing on consulting and training in the field. Since July 2023, Richard Wazinski has been bringing his passion and deep understanding of preservation systems to Active Concepts to find solutions for natural preservation in the cosmetics industry.

Hannah Fletcher

Technical Marketing Specialist

Hannah Fletcher brings a dynamic blend of life sciences, psychology, and commercial strategy to her role as a Technical Marketing Specialist at Active Concepts. A graduate of Clemson University with a Bachelor of Science in Psychology and a minor in Life Sciences, Hannah began her career in orthopedic medical device sales, where she developed expertise in technical product education, cross-functional collaboration, and driving growth in fast-paced clinical environments. She has since transitioned into the personal care industry, where she thrives at the intersection of science and storytelling. At Active Concepts, Hannah specializes in translating complex ingredient science into clear, compelling narratives that resonate with global beauty brands. Driven by curiosity and creativity, she is passionate about helping redefine what innovation looks like in personal care, transforming advanced science into meaningful solutions that elevate the industry.