Columbia Road
On-demand
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Tuesday, March 4, 2025 · 8:30 AM CETMarketing automation is changing how businesses connect with customers – but are you making the most of it? We've all received those generic, impersonal automated messages that feel more like noise than value. When used strategically, automation h...
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On-demandAs the Managing Partner at Columbia Road, Eero has been in the prime spot for seeing how digital commerce has transformed for the past 8 years. In his closing keynote at the Digital Commerce Forum 2024 Eero shares the building blocks of a winning ...
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On-demandJuha Saarinen began his career as an IT consultant, developing custom software solutions for clients. After a successful consulting career, Juha took on leadership roles in major Finnish ecommerce companies and he, for example, automated customer ...
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On-demandSamuli is the Head of Digital Transformation for the European region at DB Schenker and previously served as the CIO for DB Schenker Finland. At Schenker, he has, among other things, led a full transformation of customer service, including a Europ...
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On-demandAnnika is the Head of eCommerce Data and Analytics for the three Finlands' leading ecommerce stores at SOK: s-kaupat.fi, sokos.fi, and prisma.fi. At SOK, Annika has established a new data and analytics team to accelerate the massive growth of SOK'...
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On-demandTom Betts is a global leader in applying data and AI to drive commercial growth and business transformation. Tom played a crucial role in the digital transformation of the Financial Times, serving as their Chief Data Officer and board member. At D...
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Thursday, October 24, 2024 · 1:00 PM CESTIn today’s competitive B2B landscape, generic emails simply won’t cut it. Personalisation is the key to nurturing leads, converting prospects, and driving business growth.
In this 30-minute webinar, we'll provide you with actionable steps to tra... -
Wednesday, May 15, 2024 · 8:30 AM CESTAttention in inboxes becomes increasingly scarce. Excellence is required in email marketing. We analysed nearly 1000 email marketing from 25 leading consumer brands in Sweden to identify biggest trends in email marketing. The State of Email Market...
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On-demandVisiting a webstore should be like talking to a good salesperson. In his keynote at the Digital Commerce Forum 2023, Columbia Road's Managing Parter Eero shares how to make personalisation a reality fast.
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On-demandErin, Senior Design Manager at Deliveroo, is a designer, leader and storyteller who has years of experience in designing with impact. At the Digital Commerce Forum 2023, she shares how a culture of experimentation and personalisation has led to gr...
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On-demandFrederik is the Personalization Lead at Nordea, driving the adoption and scale of personalisation use cases across the Nordics. With a deep foundation in full-stack marketing and growth methodologies, Frederik consistently employs data-driven stra...
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On-demandJaime, Senior Director of Marketing Operations at Aiven, is a Salesforce Marketing Champion with over 9 years of experience in global B2B giants. With a background in engineering and comprehensive marketing credentials, Jaime masterfully bridges t...
Past
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Tuesday, June 29, 2021 · 4:00 PM EESTLearning and recognising our unconscious biases is an important step towards building more inclusive digital products and services. Unconscious biases affect our understanding, actions, and decisions in our everyday lives at work. At its worst, bi...
Series
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Digital Commerce ForumRelive the excitement of the Digital Commerce Forum 2024, where 200 top commercial and tech leaders came together for an exclusive event focused on the power of customer data. Watch the recordings on-demand whenever and wherever you please, and ge...
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Digital Commerce ForumThe Digital Commerce Forum 2023 brought together 200 leaders in digital sales to hear and share insights on personalisation, AI and growth in digital channels. Watch the recordings on-demand and get inspired by the forerunners in digital sales.
