If acceleration in technology, AI, and automation is vital to your industry, you need to stay on top of how consumer attitudes are evolving – including what that means for your company and how it introduces new technologies to your customers.

YouGov’s International Technology Report 2021, which surveyed 19K consumers in 17 markets about their perception and understanding of AI and digital transformation, is key to unlocking consumer attitudes. Right now, 48% of consumers are skeptical about AI and automation, and 42% are worried about its potential in the wrong hands. But trust varies across industries and organizations, and understanding where your market, customers, and strategy fits in is key.

Consumers must gain the education and familiarity they need to face the future of AI with optimism and a sense of security to embrace the changes new technologies bring. Where are they in their journey now, and what will it take to overcome their skepticism and wariness?

Join this VB Live event, where research, data, and analytics leaders share the current global outlook on AI from a consumer perspective. You’ll learn how those attitudes are impacting an array of industries, what that means for your company, how your brand can help shape consumer perception, and more.
Wed, Mar 9, 2022 · 9:00 AM PST (GMT -8:00)
  • Global consumer sentiment around AI and automation – how it varies by market and will impact different industries, especially education, manufacturing, health care, retail, and more
  • The belief systems growing around AI and automation, and why they matter
  • Where consumer trust lies in who develops AI and how it’s used
  • How brands working with AI can impact consumer perceptions of AI
Ashish Atreja
Chief Information and Digital Health Officer, UC Davis Health
Ashish Atreja, M.D., M.P.H., F.A.C.P., A.G.A.F., oversees UC Davis Health’s expansion of its digital relationships with patients and with other hospitals, bridging the gap between IT, academia, research, and innovation as “Digital Davis” becomes a global hub for digital health. Prior to his UC Davis Health appointment, Atreja, a gastroenterologist, served as the chief innovation officer for the Department of Medicine at Mount Sinai Hospital. Prior to his work at Mount Sinai, Atreja was at the Cleveland Clinic, where he was Associate Program Director for Informatics Fellowship, led electronic health record implementation, and won an innovation award for developing one of the first virtual pager and messaging applications that was successfully licensed. Atreja has held key positions in many professional organizations, including in the American Gastroenterological Association and American College of Cardiology.
Evan Williams
Chief Product Officer, Data Products, YouGov
Evan serves as YouGov’s Chief Product Officer, where he applies more than 20 years of market research experience to oversee the development and deployment of syndicated data products globally. A former client of YouGov’s while working in consumer research at Uber and Gojek, Evan also previously led various research teams at General Mills and Mondelēz International. He authored YouGov’s International Technology Report 2021: Automation & AI, and serves as a Board Member of the University of Minnesota Duluth’s Consumer Insights & Analytics Undergrad Program.
Seth Colaner
Moderator, VentureBeat
Seth is a longtime tech journalist who has covered a wide swath of the tech sphere, including personal computing, the cloud, cybersecurity, mobile, virtual reality, and AI.