This webinar is sponsored by our partner Impossible Foods.
So you’re ready to shake things up and plan to add new items to your menu. This is a big deal! Rolling out a new dish—let alone a new offering like an Impossible™ menu item—is an incredible opportunity to attract new customers, make a splash, and grow revenue. How do you leverage this launch as a buzz worthy moment for your business? In this session, we go inside a gold standard menu launch with Rubio’s Coastal Grill who recently debuted multiple Impossible menu additions to kickstart 2021. From successful culinary ideation to an extensive promotional plan that covered everything from delivery platform integration, to in-store marketing, tune in to learn the secrets of their red-carpet menu rollout.