Learn to Speak CFO: How to Make Events Your Hotel’s Profit Engine
Events should be your hotel’s most predictable profit engine. But if you’re like most independent and boutique properties, you feel the demand… and still struggle to show a clean, CFO‑ready ROI story around events and private dining. We’re hosting a live session to change that.
Delfo has overseen $100M+ in event and group revenue across 20+ hotels, restaurants, and venues using Tripleseat—so you’ll get the CFO perspective and the operator reality in one conversation.
Everyone who registers will also get our guide, “Beyond the Sales Pitch: How to Speak CFO and Get Your Hotel Tech Budget Approved,” plus access to the replay.
Turn events and private dining into a true profit engine across your property or group.
Translate “time savings” into labor optimization, incremental revenue, and NOI improvement.
Use the Event ROI Calculator to quantify upside in minutes.
Pitch event and hotel tech to your CFO in language they’ll actually respond to.
Details About the Webinar
Wednesday, March 4, 2026 · 3:00 p.m.
CST (GMT -6:00)
Cost: Free
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About the Speakers
Delfo Trombetta Chief Financial Officer, New Waterloo