Events should be your hotel’s most predictable profit engine. But if you’re like most independent and boutique properties, you feel the demand… and still struggle to show a clean, CFO‑ready ROI story around events and private dining. We’re hosting a live session to change that.

Delfo has overseen $100M+ in event and group revenue across 20+ hotels, restaurants, and venues using Tripleseat—so you’ll get the CFO perspective and the operator reality in one conversation.

Everyone who registers will also get our guide, “Beyond the Sales Pitch: How to Speak CFO and Get Your Hotel Tech Budget Approved,” plus access to the replay.
  • Turn events and private dining into a true profit engine across your property or group.
  • Translate “time savings” into labor optimization, incremental revenue, and NOI improvement.
  • Use the Event ROI Calculator to quantify upside in minutes.​
  • Pitch event and hotel tech to your CFO in language they’ll actually respond to.

Details About the Webinar

Wednesday, March 4, 2026 · 3:00 p.m. CST (GMT -6:00)
Cost: Free
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About the Speakers

1771521068-59c2aba1335be457 Delfo Trombetta
Chief Financial Officer, New Waterloo


1771522244-27b308f322c3a214 Alexis Lanman
Sr. Marketing Advisor, Tripleseat


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