QR codes are shaking up the world of marketing (did you see that Coinbase Superbowl commercial?). This seminar will teach you everything you need to know about how QR codes can be used to unlock mobile engagement and revenue, channel attribution, and first-party data in a cookieless world.

Join QR marketing expert, Brian Klais, CEO of URLgenius, to learn enterprise-grade QR strategies and best practices you won't hear anywhere else, which will change the way you think about QR code opportunities:


  • Common mistakes that make QR codes fail
  • How to optimize QR routing for mobile apps
  • How color, size and density affect scan results
  • Key considerations for personalized QR codes
  • How to track results and gain channel attribution
  • The privacy risks of many free QR code tools

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Founder / CEO, URLgenius
Brian Klais is the founder and CEO of URLgenius, the SDK-free app deep linking and QR code experience platform trusted by leading global consumer brands.
Brian brings a unique perspective to QR marketing strategies as a long-time mobile SEO industry leader, speaker, and columnist.
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