Consumer engagement has changed dramatically over the last few years. This has created a challenge for marketers trying to understand consumer behavior to drive meaningful communications. Failing to build authentic customer experiences can lead to low engagement, growth, and loyalty.

Your technology stack can be the culprit.

Join experts from ActionIQ and Merkle who will share case studies of companies across industries building technology stacks that succeed in winning customers, even in complex and regulated operating environments like banking, wealth management, insurance and beyond.

Register for this webinar and learn how to:

  • Create authentic customer journeys and real-time experiences across all your channels
  • Remove fragmented customer data and siloed systems while increasing security and governance
  • Deliver what your customer needs, where they need it

Justin DeBrabant
Head of Product at ActionIQ

Justin spent his formative years building large distributed systems to support data science and analytics. Justin holds a Ph.D. from Brown University where he researched scaling high-throughput in-memory database systems to support larger-than-memory datasets.
Carly French,
Marketing Technology Strategy Consultant at Merkle

Carly French supports Merkle’s marketing technology consulting strategy practice, focusing on marketing technology solution strategy and technology enablement. Carly has 5+ years of experience with technical marketing operations and integrations, performance marketing strategy, data management, and digital attribution methodologies. Before joining Merkle’s Technology Strategy team, Carly helped lead DISH’s marketing Tools and Technology team driving enhancements for digital acquisition technologies.
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