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If you are looking to outrank and outperform within organic search, link building is essential. However, there are many misconceptions about effective, safe link-building strategies and exactly how brands can harness links to propel their Google rankings, trust and authority in 2022.

We invite you to buckle in as 17-year SEO veteran, Jon Lightfoot of, leaves no stone unturned and uncovers the most effective link-building strategies, the metrics that matter, and how you can rise above the competition with creative, effective and sustainable link-building strategies.

In this webinar you will discover:

  • How building authority builds brands
  • Why link building is essential in 2022
  • The most important metrics to evaluate
  • Granular factors to consider for success

Founder and CEO of Strategic SEO Solutions
Jon Lightfoot is the Founder and CEO of Strategic SEO Solutions (SSS). He has over 20 years of marketing experience in both brand-side and agency-side. Jon is an SEO expert with decades of experience working with leading eCommerce brands, SaaS companies, B2B enterprise firms, Fortune 500 and startups alike. He and his team are hands-on in managing their client’s on-site technical SEO, as well as offsite SEO, CRO, and overarching analytics. Additionally, Jon sits on the Customer Experience Advisory Board at the University of California Irvine.