Google announced some time ago that the third-party cookie would stop being supported by Chrome before the end of 2024. But all the drama around this topic has been lost in the sea of artificial intelligence hype.
Join experts from Acquia, Tom Bianchi, SVP of Product and Solution Marketing, and Bryant Shea, Director of Product Marketing, as they discuss what the end of the third-party cookie means for you and your business. We’ll look at how a first-party data approach could be the answer you're searching for and what technology you might need to help you achieve that.In this webinar, we’ll cover:
- The current status of third-party cookies
- What should you already have done
- What should you do next to prepare for the third-party cookie’s demise