The turbulent last twelve months has seen considerable shift for the industry. Our use of inventory and platforms (the rise of digital assets), changing dynamics/engagement with audiences/fans, and new sponsoring categories entering the marketplace have
all impacted on the evolution of sponsorship. In this interactive session we examine a year of changing connectivity and try to forecast where and how the industry will evolve further in the next twelve months.
Catherine Hawkins is a commercial specialist with over 20 years of experience in the sales and sponsorship sector. As founder of Think!Sponsorship she has developed & created a number of tools for the sponsorship industry. These include the...
Think!Sponsorship connects the sponsorship industry through a broad offering that includes conferences (digital & live events), training (webinars, live learning, digital classrooms) and networking events. Our consulting division support organisations seeking to maximise their sponsorship potential through analysis, strategy, pricing and packaging work. We are committed to providing affordable information and ideas that enables sponsorship best practice.