Webinar: How Europe pays: The real cost of one-size-fits-all payments by The Paypers

How Europe pays: The real cost of one-size-fits-all payments

About

How Europe pays: The real cost of one-size-fits-all payments

Nuvei's new research, How Europe Pays, surveyed 5,000 consumers across 5 major markets within the European continent to understand what drives their payment choice today. Europe’s payment infrastructure is converging fast, through SEPA, Open Banking, and Wero. And yet, what earns trust at the point of payment is still decided market by market.

This live discussion turns that data into a practical read for merchants scaling across Europe: what's shifted in payment behavior, how the product you sell changes which methods matter, and where AI is starting to shape the purchase decision.

Join us on October 27th for a live panel with Nuvei's product leadership and payment experts from industry-leading eCommerce brands.

Who should attend?
Payments, fraud & risk, product and finance leaders scaling e-commerce, digital goods, financial services, travel companies, subscription, or marketplace businesses across Europe.

If you're deciding where to invest in payment localization, or trying to work out how ready your business actually is for AI-assisted commerce, this session is built for you.

Register now to save your seat.

Can't make it? Register anyway and we'll send you the recording.

When

Tuesday, October 27, 2026 · 5:00 p.m. Bucharest (GMT +2:00)

Agenda

Which local methods are worth prioritizing in each market, and why
How to match payment methods to what you sell, not just where you sell it
What's actually shifted in payment behavior, and what it means for your roadmap
Where AI is already shaping the purchase decision, and how to prepare for it

Presenters

Advait Sinha

VP of Product Strategy, Nuvei

Advait leads product at the intersection of payments infrastructure and commercial growth, as VP Product at Nuvei, a global payments technology platform.
With 13 years in payments and fintech across Nuvei, Trustly, BCG, and Mastercard, Advait brings both deep domain expertise and commercial rigor to building and scaling product organizations. He focuses on translating business strategy into product roadmaps that deliver, with a growing focus on how AI can be practically applied to transform payments products and operations. He is a named inventor on four payments patents.

Mantas Eitutis

Head of Payments and Risk at Eneba

Mantas Eitutis is a seasoned professional with experience in the dynamic fintech industry and central banking. He’s an expert in financial institution licensing, strategic development, and compliance intricacies. As the Head of Payments and Risk at Eneba, Mantas has been shaping the company’s payment strategies, overseeing partnerships, and implementing risk management practices to optimise operational efficiency.

Masha Cilliers [Moderator]

Payment Industry Expert, iNED, Board Advisor

Masha Cilliers has been advising merchants and payment companies on ‘all things payments’ for many years. Masha previously held senior positions at Visa, Microsoft, Mastercard, CyberSource, and Worldline, and then became a consultant with Payment Options, as well as a Specialist Partner at Be Shaping the Future Consulting and Board Advisor to Limonetik (later Thunes). Currently, she acts as an Independent Executive Expert and holds positions of Non-Executive Director at Trust Payments and TrustUK Payments and Board Advisor at XanderPay.

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