About
Cross-border ecommerce is growing at almost double the rate of domestic ecommerce, and France, Italy, and Spain are among the European ecommerce markets that are flourishing. However, expanding a business across borders is both a massive opportunity to grow and a complex process, as shoppers are demanding a frictionless customer experience, more choice at the checkout, and smooth refund and return processes.

Having access to local knowledge is essential in providing top-notch customer experience and in increasing conversion rates, all while avoiding risk. In this webinar, we will be addressing these key topics by outlining the specificities of cross-border ecommerce in Southern Europe.
When
Thu, May 5, 2022 · 2:00 PM Amsterdam (GMT 2:00)
Agenda
  • Latest trends in payment preferences in France, Italy, and Spain
  • Optimising the checkout page – insights per vertical
  • Insider tips for increasing conversion rates
  • Fraud trends and characteristics
  • Returns and refunds preferences
Presenters
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Kieran Mongey
Senior principal payments consultant at ACI
Kieran is an expert card-not-present fraud and payment strategies, working across multiple sectors and markets. A qualified accountant, Kieran understands how to optimize online conversion and revenues within all aspects of eCommerce.
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Fernando Rodríguez Ferrer
Business Development Manager at Bizum
Fernando Rodríguez is Business Development Manager at Bizum, the real-time mobile payment solution from Spanish banks.
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Son Nguyen
Senior Associate at Allyiz
Son is an international multidisciplinary expert on digital payment systems based in Paris, France.
He has prior experiences as Tier 1 ecommerce merchant (Veepee), within the Banking sector on both issuing and acquiring, credit, loans and financial services side and also as solution provider in fraud prevention sector.
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Mélisande Mual
Publisher and Managing Director at The Paypers
Mélisande Mual is the publisher and owner of The Paypers, the global leading source of news and intelligence for professionals in payments, fintech and digital commerce. Prior to The Paypers, Mélisande held several leadership positions in leading B2B Publisher (Wolters Kluwer) and Telecom (KPN) companies.