About
Ready to dive into paid ads on social media? Before you jump in, learn about what social platform you should be utilizing, the pillars of paid advertising, how to plan and budget for paid social ads, as well as what to look for in KPIs.
Agenda
  • What Is Paid Advertising?
  • The Main Advertising Mediums
  • The 3 Pillars of Paid Advertising
  • Planning and Budgeting
  • Paid Advertising KPIs
Presenter
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Monique Morrison
Certified Digital Marketing Trainer
Monique Morrison is the founder of Jeronamo Digital Solutions and Success with Digital. She's also a Certified Digital Marketer. Prior to launching Jeronamo, Monique was a Digital Media Specialist for Rogers Media as well as a Brand Manager for Starwood Hotels. She's been helping businesses launch both digitally and on location since 2006. When she's not brainstorming with clients she's blogging, reading into upcoming digital marketing trends, hiking or hanging outdoors with her family.
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