About
Most QA teams track plenty of metrics, yet still struggle to show how their work actually impacts quality, speed, and risk. The challenge is that meaningful QA KPIs don’t start with reporting, they start with risk-based test coverage and a clear understanding of what is actually being tested across both manual and automated efforts.

In this session, we’ll break down the QA KPIs that matter most and how they connect to coverage, execution, and results. You’ll learn how to bring together manual and automated testing into a single view of quality that reflects real progress, highlights gaps, and gives your team greater credibility across the organization.

What you’ll learn:

  • Why risk-based test coverage is the foundation for meaningful QA KPIs

  • Which QA KPIs best reflect quality, speed, and risk

  • How to track and align both manual and automated testing within your KPI framework

  • How to connect coverage, test execution, and defects into a clear picture of quality

  • Where most QA metrics fall short and how to avoid misleading reporting
When
Thursday, May 7, 2026 · 2:00 p.m. Eastern Time (US & Canada) (GMT -4:00)
Presenters
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Noel Kierans
CEO, CelticQA Solutions
Noel Kierans is the CEO of CelticQA Solutions, a quality engineering and software testing services firm focused on helping organizations deliver high-quality software at scale. With extensive experience leading QA initiatives across enterprise environments, Noel specializes in building high-performing teams, improving testing processes, and aligning QA with business objectives. He works closely with clients to ensure quality is not just a function, but a strategic driver of successful delivery.
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J. Scott Williford
CMO, QAConnector
J. Scott Williford is the Chief Marketing Officer at QAConnector, where he focuses on helping organizations better understand and communicate the value of quality across the software lifecycle. With a background in consulting, product strategy, and working with growth-stage companies, Scott brings a practical perspective on aligning QA efforts with business outcomes. He is passionate about helping teams move beyond activity-based reporting to clearly demonstrate how quality impacts speed, risk, and overall delivery.
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