SmartSKILLS: The Art of the Pitch: Presentations That Win Interviews and Build Trust

You built the winning story. Now get your team to deliver it.

Back by popular demand, Art of the Pitch.

Our original Art of the Pitch session showed AEC marketers how to build a winning interview presentation: uncover what the client really cares about, understand your competitive position, develop a client-centric story and structure a pitch that informs, influences and entertains.

Now, we’re taking that strategy into the interview room.

In the new edition of The Art of the Pitch, Katie Cash will take you behind the scenes of how Smartegies coaches AEC teams after the pitch is developed and before they face the selection committee.

We’ll get into the practical side of preparing your team: coaching technical experts, preparing for tough Q&A, and more.

Because a strong pitch strategy becomes much more powerful when your team can deliver it with confidence, chemistry and authenticity.

What You'll Learn
-How to choose who belongs in the interview room and what role each person should play
-How to coach strong, nervous and overly technical presenters differently
-How to use Message → Proof → Story to turn expertise into persuasive talking points
-How to run an Ugly Table Read that improves the story before you polish the performance
-How to build a Q&A question bank and pressure-test your team
-How to create and deliver a STAR Moment: Something They’ll Always Remember
-How to rehearse for timing, transitions, chemistry and confidence
-How to help your team look like they've done this together before

Already attended Art of the Pitch?

Good. You’re ready for this one.

Part I was about building the pitch. This session is about coaching the win.

And if you missed the original session, you'll still be able to follow along. We'll quickly revisit the fundamentals, then take you from story to stage.