Networking by Design: How to Develop an Effective Networking Strategy

Networking isn’t just about socializing and exchanging business cards. Networking should be strategic to ensure you’re making the most of your time.

At a networking event, are you a mixer and mingler or a wafting wallflower? Do you know how to use the “back of the business card” to build meaningful relationships? Do you need to relearn your networking skills after the pandemic?

This presentation will provide attendees with the tools to develop a smart and effective professional networking strategy by determining the following:

- What are your goals of networking? – Business development? Resources? Establish presence? All of the above?
- Who are your ideal clients/customers? What types of qualities are you looking for?
- What is your vertical(s)? Do you want to be a subject matter expert?
- What is your brand? Be known by specializing and carving out a niche
- Identify your “Golden Goose” – who can best refer your model?
- Selecting the right networking organization and how to make the most of it