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The fallout of the coronavirus means we can't simply rely on having members in for formal meetings, or even scheduling to grab coffee together for a one-on-one. The crisis launched many organizations into new, virtual environments — in some cases, before they wanted to — which often meant learning on the job and looking for new ways to engage members and audiences. Join this panel to discuss how to maintain member engagement when your only tools are virtual.

This will be a 60-minute session.

SURGE Connect is a production of AssociationSuccess.org and presented by Feathr, which provides multi-channel marketing technology used by 700 associations to grow membership, event attendance, and digital sponsorship revenue. Learn more at https://feathr.co today!
Social media manager, American Red Cross
Haley Correll is a storyteller and an audience builder. As the Social Media Manager for the American Red Cross, Haley primarily focuses on social media strategy around disasters and training social media staff across the nation. Before coming to the American Red Cross, she served as the Audience Engagement Editor at NOLA.com | The Times-Picayune, Engagement Producer for The Washington Post, and Director of Editorial Engagement and Tools for American City Business Journals. Haley currently lives in New Orleans, where she spends a lot of time eating beignets with her husband, her daughter, and a dog named Daisy.
Corporate Culture Specialist, Hawks Agency
As a Corporate Culture Specialist, Greg shapes environments where everyone gets to contribute their best daily! For two decades he has mentored leaders, developed teams, crafted culture and and empowered employees. He is intensely motivated to grow high capacity performers who work, serve and sell with excellence, consistently. As a Keynote Speaker, he is an enthusiastic character. His style, wit and energy consistently capture the attention and imagination of audiences. His forward thinking contributes fresh perspectives that work. He’s
annoyingly optimistic, contagiously energetic and slightly mischievous. People tend to like him. Through Hawks Agency, he originated the Like An Owner® platform. Compelled by the principle that individuals who Think, Act, Lead and Create Like An Owner® will be more fulfilled and productive. Organizations who commit to implement an Ownership Culture will find deeper loyalty, stronger results and rapid growth consistently.
CEO and founder, NRG2Perform
As a Leadership Performance Expert, I focus on transforming influencers into high performing leaders. I have held senior executive and CEO roles in five countries and are currently the CEO of Triathlon ACT and the Founder of NRG2 Perform. I am the host of the active CEO Podcast, an international speaker and am authoring Breaking The CEO Code. After being hospitalised three times with stress related heart problems and burnout, which included flat-lining in the emergency room, I realised that I needed to be more than a leader of high performance and become a high performing leader. Born in New Zealand, I have 25 successful years of experience leading, managing, coaching and providing sport science around the globe. As an elite athlete I competed at the Hawaii Ironman, four World Triathlon Championships and continue to play competitive golf. I have coached and managed 3x Olympians, 10x World Championship athletes, 21x national champions and a 3x Ironman Japan Champion. I have worked with world leaders such as the Dalai Lama, Mind and Life Institute, WTA Tennis, IRONMAN Triathlon, United World College and over 100 Olympians and World Champions.
Feathr provides multi-channel marketing technology used by 700 associations to grow membership, event attendance, and digital sponsorship revenue. Leverage modern online channels including hyper-targeted ad campaigns (via social + programmatic) and influencer marketing campaigns (via speakers + sponsors), access detailed website analytics and "path to conversion" reporting – even for campaigns launched outside of Feathr – all from one unified dashboard. Feathr offers both a self-serve option (with training and support) and a "Concierge Implementation" option (with creative design + campaign execution). Learn more at https://feathr.co today!