When Regulation Rewrites Acquisition: The Impact of Finland’s Affiliate Ban on iGaming
About
Finland’s decision to ban affiliate marketing marks a significant regulatory shift with potentially wide-reaching consequences for operators and the wider iGaming industry. This move raises critical questions about market dynamics, player behaviour, and the role of affiliates in customer acquisition. Will players migrate to black-market platforms, or could this signal a trend that other jurisdictions might follow?
When
Wednesday, 25/03/2026 · 1:00 p.m.
London (GMT +0:00)
Presenters
SBC Webinars
Antti Koivula
iGaming Lawyer, Hipos ATG
Simon Vinzce
Head of Sustainable and Safer Gambling, Casino Guru