Retail sales and service upgrades don’t happen by accident.
They happen when guest education is clear, confident, and strategic.
In this scenario-based training, European Wax Center will walk through real examples of how to guide conversations around new products, post-care, and trending services without sounding pushy.
We’ll explore:
How to coach guests on trying new trends, products, and services
How to upsell naturally through education
How to guide post-care conversations with confidence
How ingredients interact with different layers of the skin
The difference between exfoliators, moisturizers, and serums
The benefits of recommending a full system
When you understand both product function and guest psychology, sales become a natural extension of trust.
Free Webinar
September 28 at 10 AM PT / 1 PM ET
If you want to strengthen both your service outcomes and your retail performance, this session is for you.
Jamie Conner
Senior Field Trainer
A seasoned beauty professional, that has had a career spanning 16 years as a licensed Cosmetologist and 13 years as a licensed Aesthetician. Currently, I proudly serve as the Senior Field Trainer for European Wax Center. My expertise extends beyond the realm of beauty, delving into driving business revenue, retail sales training, performance coaching, and comprehensive management and team development. With a passion for both the artistry of beauty and the science of success, I thrive on sculpting not just flawless looks but flourishing teams and thriving businesses.