About this Webinar
Who is running social media ads? Successful people do consistently what other people do occasionally. If your company is competing with other top-tier salons, spas, or barbershops, then it's pivotal to have a dominating presence online and on social media. So, to answer the question about who's running social ads these days? The short answer is, whoever wants it more.
• During our web event together, Kati Whitledge, founder of mya marketing software, is going to show you two top performing social media ads that drove hundreds of new clients to a salon.
• You will see what photos work best, what captions grab your target market's attention, what call-to-action to use, how much money you should spend, and what kind of return you should expect.
• Finally, a deeper look into a topic that has gone stagnant for the last few years!

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    Kati Whitledge
    Founder, Mya
    During the early stages of running her own salon, Kati Whitledge, the founder of mya, discovered a pain point many industry professionals face—failing to know if their marketing efforts are truly working. Beauty industry professionals spend thousands on marketing tactics every year. Still, with a new client retention rate of just 30% throughout the industry, it’s hard to know if we’re actually keeping most new clients.
    For Kati, the solution was creating a resource that empowers business owners to better themselves, their team, and their clients. That solution originally become Meet Your Stylist, a fun, easy, and accurate match-making technology designed for salons, hairstylists, and their clientele. Since then, Meet Your Stylist has evolved into mya, the proprietary match-making software serving hairstylists, barbers, and the beauty industry.
    mya has now helped thousands of clients find their perfect beauty industry match and have helped beauty industry professionals grow their businesses through better first-time experiences. By pairing people based on their skill set, budget, personality, lifestyle, and love languages—mya creates lasting relationships that keep both sides coming back for more.
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