About This Webinar
Join us on Wednesday, July 1 for an hour-long webinar moderated by national business expert Gene Marks—“Getting ready for recovery: How small businesses are adjusting in 2020.” You’ll see and hear first-hand how three small business owners are positioning themselves for growth and success in the next three to six months.
Featured Presenters
Gene Marks
Owner, Marks Group PC
Gene owns and operates the Marks Group PC, a 10-person firm that provides technology and consulting services to small- and medium-sized businesses. Prior to starting his company, Gene (a Certified Public Accountant) spent nine years in the entrepreneurial services arm of the international consulting firm KPMG in Philadelphia as a Senior Manager.

A past columnist for The New York Times and The Washington Post, Gene now writes regularly for The Hill, The Philadelphia Inquirer, Forbes, Inc. Magazine, Entrepreneur Magazine, and The Guardian. He’s also written five books on business management, specifically geared towards small- and medium- sized companies.

Nationally, Gene appears regularly on MSNBC and Fox News, as well as The John Batchelor Show and SiriusXM's Wharton Business Channel where he talks about the financial, economic, and technology issues that affect business leaders today. He also helps business owners, executives, and managers understand the political, economic, and technological trends that will affect their companies and—most importantly—the actions they can take to continue to grow and profit.

Loren Brill
CEO and Founder, Sweet Loren’s, Inc.
Loren is the CEO and Founder of Sweet Loren’s Inc., a food company that’s redefining what it means to be delicious, clean, and convenient. As a cancer survivor, Loren made it her mission to eliminate processed foods from her diet. When she couldn’t find great-tasting cookies made from clean ingredients, she set out to make her own, which led her to open Sweet Loren's.

Her company ranked #114 in the 2019 Inc. 500 fastest growing privately owned companies in America—and is the #1 natural cookie dough brand and #3 in the U.S., offering irresistible products made from simple, non-GMO, gluten-free, dairy-free, and plant-based ingredients. Additional accolades of Loren’s include: Ted talk on "The Survivor in All of Us", picked as Marie Claire’s Top Entrepreneur, and Inc.'s Female Founders 100. She’s been featured on NBC, The Rachael Ray Show, and in many other national publications and podcasts.

Rich Cavagnaro
CEO, AdEdge Water Technologies
Rich has nearly 25 years of international business experience in strategic marketing, business development, product development, and commercialization of new products and services in a broad spectrum of industries. His experience spans such industries as catalysts, adsorbents, drinking water, process separations, paint and coatings, adhesive and sealants, pharmaceuticals, and others.

Since 2002, Rich has led the growth of AdEdge Water Technologies to be recognized as the market leader in the U.S. of arsenic treatment installations and is considered the market leader for a number of installed drinking water systems worldwide. Under his leadership, AdEdge has expanded its portfolio to treat over 20 contaminants using 20 treatment processes, including two innovative biological filtration technologies and an ultra-high recovery reverse osmosis process. AdEdge has expanded its geographic coverage from being solely in the United States in 2010 to having projects in 16 countries.

Brian Snyder
President, Architectural Concrete Solutions, Inc.
With education in business finance, Brian is President and co-owner of Architectural Concrete Solutions, Inc. that was created during the recession of 2010. He handles all business operations for the concrete construction company that has 20 employees.

Brian has worked in the construction industry since the mid-1980s and been a business owner since the mid-1990s. From 1996 – 2001, he owned and operated a concrete company before selling it to a larger institution. And from 2001 – 2009, he was a business consultant for smaller companies and a business developer for a larger firm in San Diego.
Date: Wednesday July 1, 2020
Time: 2:00 - 3:30 PM Eastern Time (US & Canada)
Cost: Free
Language: English
Webinar ID: 2d1eb4a11f74
Dial-in Info:
Dial-in Number: +1 (312) 248-9348
Dial-in ID:
Dial-in Passcode: 9132
The subject matter in this communication is provided with the understanding that Principal® is not rendering legal, accounting, investment advice, or tax advice. You should consult with appropriate counsel or other advisors on all matters pertaining to legal, tax, investment or accounting obligations, and requirements.
This information is being provided for educational purposes only. Gene Marks is a compensated moderator. Panelists may be compensated for participation. The moderator and the panelists are not affiliated with any member company of the Principal Financial Group®. The views they express are their own.
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