About
How to develop innovation and growth strategies?

As one of the world's leading experts on strategy under uncertainty, we welcome Rita McGrath on today's Global Masterclass. Rita McGrath is a best-selling author, a sought-after speaker, and a long-time professor at Columbia Business School. She will share some of her most actionable insights, as one of the world's top experts on innovation and growth. She argues that the traditional reliance of businesses on competitive advantage is no longer relevant in today’s boundary-free markets. As a champion of harnessing disruptive influences for competitive advantage, you as a business leader cannot miss the opportunity to tune in for this Global Masterclass.

Rita has received the #1 achievement award for strategy from the prestigious Thinkers50 and has been consistently named one of the world’s Top 10 management thinkers in its bi-annual ranking. As a consultant to CEOs, her work has had a lasting impact on the strategy and growth programs of Fortune 500 companies worldwide.

Reserve your free seat for this Masterclass with Rita McGrath on the 9th of June, where you among many things will learn…

- How to develop innovation and growth strategies
- How to layout the tools that fuel leading performance
- How to think about strategy

The Global Masterclass Series is hosted by Presidents Summit - Northern Europe's leading business conference. Our annual conference attracts 3,000+ executives, entrepreneurs, investors, and policymakers that benefit from lectures by some of the world’s foremost business experts and have the opportunity to network with a diverse, high-level international audience.
Presenter
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Rita McGrath
Rita McGrath is a best-selling author, a sought-after speaker, and a longtime professor at Columbia Business School. She is widely recognized as a premier expert on leading innovation and growth during times of uncertainty. Rita has received the #1 achievement award for strategy from the prestigious Thinkers50 and has been consistently named one of the world’s Top 10 management thinkers in its bi-annual ranking. As a consultant to CEOs, her work has had a lasting impact on the strategy and growth programs of Fortune 500 companies worldwide.

Rita is the author of the best-selling ‘The End of Competitive Advantage’ (Harvard Business Review Press, 2013). Her new book is titled ‘Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen’ (Houghton Mifflin Harcourt, 2019). She has written three other books, including ‘Discovery Driven Growth’, cited by Clayton Christensen as creating one of the most important management ideas ever developed.
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