WEBINAR DETAILS
  • About
    If you've read my book and enjoyed it, you are inclined to be an analytical founder who gets on the Ramp and stays there. In this free webinar, I introduce founders new to the industry to the art and science of early-stage brand management. Registrants will get a unique discount code for my nine-part brand management series.
  • Agenda
    • Understanding a realistic scope of control
    • Why measuring matters
    • Initial KPIs of brand health
    • Switching from rough to precise KPIs and when
    • Not losing your intuition
    • Don't hire an actual brand manager...ever
  • Duration
    1 hour
  • Price
    Free
  • Language
    English
  • OPEN TO
    Everyone
FEATURED PRESENTERS
  • 1780509020-90cf20ea95f73504

    James Richardson

    Founder
    Dr. Richardson is the founder of Premium Growth Solutions, a strategic planning consultancy for early-stage consumer packaged goods brands. As a professionally trained cultural anthropologist turned business strategist, he has helped nearly 100...
    Full Profile
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