About
In the world of farming, a clogged irrigation system can be more than just a nuisance—it can lead to uneven water distribution, poor crop health, and significant yield loss. This webinar, Filtration Fundamentals, is your essential guide to understanding and preventing these costly issues.
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Join Netafim's irrigation experts for a deep dive into the basics of water filtration. We'll walk you through why water quality matters, how to identify different types of contaminants, and the foundational principles of a successful filtration system.

You'll learn the key concepts, including:
• The "Why": The critical role filtration plays in protecting your drip irrigation investment.
• The "What": Understanding common water-quality issues and their impact on your farm.
• The "How": An introduction to different types of filters and the basics of how they work, including backflushing.
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This session is perfect for any farmer looking to improve their irrigation efficiency and protect their bottom line.

Don't let clogging compromise your crop—learn how to secure your system from the ground up.
Presenters
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Dror Negbi
Product Management Team Leader
Dror Negbi leads Netafim USA’s product management team, driving innovation in advanced filtration and irrigation solutions. With years of experience in precision agriculture, Dror focuses on developing technologies that help growers optimize water use, protect irrigation systems, and achieve sustainable results.

Passionate about practical solutions, Dror works closely with growers and industry partners to ensure Netafim’s products deliver reliability and efficiency in the field. His expertise and leadership make him a trusted resource for advancing smart irrigation practices across North America.
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Doug Burt
Product Manager
Doug Burt brings deep expertise in filtration systems and water quality management to his role as Product Manager at Netafim USA. He focuses on designing practical, high-performance solutions that safeguard irrigation systems and support growers in achieving consistent results.

With a strong background in product development and technical training, Doug works to simplify complex filtration challenges and deliver tools that improve efficiency in the field. His commitment to reliability and innovation makes him a valuable resource for growers seeking smarter irrigation strategies.
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Jeanae DuBois
Director of Marketing
With over two decades in marketing, Jeanáe has helped organizations of all sizes connect strategy to impact. She’s passionate about building brands that not only perform but also inspire. Her leadership has shaped marketing teams that innovate, collaborate, and deliver meaningful results.
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