Town and city loyalty programmes don't work (until now)!
Mi Rewards is a payment card-linked loyalty programme where the customer doesn't need to use a loyalty card or smartphone app in order to participate. The data from the programme enables towns and cities,for the first time, to understand how their customers interact with different businesses, organisations and transport options.
This short webinar will enable you to understand the benefits of this new approach to place-centred loyalty, understanding customers and how this can be used to better measure the impact of different initiatives.
AGENDA
Analysis of why traditional town and city loyalty programmes don't work
How this new solution addresses the barriers and eliminates friction
Miconex work with over 200+ towns, cities and regions and over 20,000 merchants to help increase local spend using easy to operate multi-choice gift card programs.