Thursday 27th August 2020
11:00am - 12:30pm AEST

Would you like to be equipped with data-driven insights to better lead your team and your organisation?

Analyse Australia is an event hosted by McCrindle, an organisation which exists to help leaders and managers better utilise their data. The event will tell the story of our changing nation and provide guidance on how to lead your teams over the next decade.

Join us for a free live virtual event!
Peter Chi
Team Leader – Analytics
The changing consumer landscape
With more choice and change, customers are more diverse and empowered than ever before. This session will give an overview of the different generation’s consumer habits and how businesses can analyse and track new consumer cohorts.
Ashley Fell
Director of Advisory at McCrindle
The future consumer – Generation Alpha
By 2030, Generation Alpha (those born since 2010) will be the largest global generation. In this session, Ashley will shine a light on their key characteristics and how to best engage with the most formally educated, technologically literate and materially endowed generation in history.
Sophie Renton
Research Director
Where to next for business leaders
Understanding the ever-changing consumer landscape is essential for today’s business leaders. In this session, Sophie will explore the implications for brands and businesses to remain relevant in these fast-moving times and thrive in the future.
Geoff Brailey
Lead Solution Designer
The future of Australian cities
To engage with people and connect with communities, we need to understand the demographic story. In this session, Geoff will give a snapshot of the trends redefining Australia and deliver an analysis of the changes and future forecasts on what the decade ahead will hold.
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