Webinar: Where We're Taking Creative Patient Marketing In The Next 90 Days by Brand Rounds with Matthew Ray Scott

Where We're Taking Creative Patient Marketing In The Next 90 Days

About This Webinar

Private practice surgeons need help in replacing lost revenue. Most surgeons are returning to their practice without a solid plan on how to attract more ideal patients and avoid the traditional money pit of marketing. That's why we're sharing a complimentary webinar series teaching private practice surgeons exactly what they need to do step-by-step to setup and deliver a patient campaign that gets more consultations in the next 90 days.

Tried, tested, and trusted techniques.

The techniques presented form the substance and structure of patient campaigns we've been using for years at FEED, Voted #1 Best Cause Marketing Agency and AMY Award Winner, by The American Marketing Association.

I invite you to experience the creative techniques and systematic analysis of more than ten years of patient campaigns for some of the top healthcare professional brands.

Agenda

Where We're Taking Patient Marketing Campaigns In The Next 90 days.
Darth Vader's Guide to Creative Patient Campaigns.
How Campaigns Can Help Predict Your Marketing Budget & Avoid The Traditional Money Pit of Marketing.
Handouts: Patient Campaign Maps showing you step-by-step how to implement a specific patient campaign.
3 Ways Memorable Campaigns Can Help You Become a Local Media & Subject Matter Expert.
7 Things About Patient Campaigns Your Marketing Person Never Told You.
Most FAQ's: An Expert Interview About Patient Campaigns
A Bi-Monthly Lightning Round Group or Scheduled Q&A with Matthew

Presenter

Matthew Ray Scott

Many medical device sales and marketing leaders are not growing their sales, burning cash on traditional product marketing and trade shows, and compete on pricing. I help surgeons attract more ideal patients, medical device companies differentiate their marketing message, and sales distributors gain financial freedom. Clients that work with us often reduce their marketing spend while increasing leads and sales.

I served as an Army officer, serving as a Captain in the 82nd Airborne Division and as a Psychological Warfare Officer. Upon leaving the military in 1994, I served as a Vice President, Sales responsible for growing the brand and bottom line at premium dental implant, medical device, and biotech companies.

In 2008, I created FEED, voted #1 Best Cause Marketing Agency & AMY Award by The American Marketing Association. National Addy Awards, Print’s Regional Design Annual, New York Art Director’s Club Annual & Show, Clios, One Show, Telly Awards, Communication Arts Design Annual, AIGA 365, POPAI Awards

My entrepreneurial journey from Army paratrooper to healthcare entrepreneur was featured in the best selling book, Escape From The Cubicle Nation.

This webinar will show you…

Catch the Attention of Local Media

A little-known brand storytelling technique doctors can use and become the local media go-to-specialty expert.
Patient Campaign Maps

Receive a step-by-step sequence map for particular patient marketing campaigns that you can deliver on your own.
Right Brain Creativity for Left Brain Thinkers

Transform Surgeons Into Do It Yourself Creatives By Introducing Them To A Variety Of Techniques.