Webinar: Fireside chat: The latest in membership propositions by Mash Media Group

Mash Media

on-demand webinar

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Agenda

The Future of Media Summit

Presenters

Adrian Barrick

Group Editorial Director, Incisive Media

Adrian Barrick has been group editorial director of Incisive Media since 2019. His role is to help the company’s editors in the finance, tech and sustainability sectors to build deep, enduring relationships with influential professionals by telling compelling, valuable stories.
Adrian joined Incisive Media after an 18-month stint as an editorial consultant. Previously he was global brand director of Haymarket’s Campaign. There he led the transformation of the UK portfolio, bringing together all the company’s marketing, advertising and media channels under the Campaign brand, launched Campaign in the US and Japan, and overhauled the brand in China and India.
In a 35-year b2b career, Adrian has been a reporter, editor, and publisher. He was CEO of the Built Environment division of UBM (now Informa) for four years, as well as the company’s first chief content officer. He has won a host of awards, including BSME editorial director of the year in 2021-22, PPA digital leader and PPA global digital brand in 2017, as well as four PPA & BSME editor of the year awards, four PPA magazine and website of the year awards, and PPA publisher of the year.

Carolyn Morgan

Founder, Speciall Media

Consultant and NED advising media businesses on digital strategy. Former Publisher, Digital, Events and Development Director at EMAP plc, launching, acquiring, growing and selling media businesses across print, digital and events. Co-founder of Specialist Media Show, sold 2013 to SIIA. Regular moderator at media events, contributor to InPublishing. Consultant in digital subscriptions, events, product development.

Patricia Peiro Hergueta

Chief Communications Officer, Telecoming

It's not about the business you do, it's about how you do your business.

Victoria Mellor

Co-founder, Kademy

About Victoria Mellor: Victoria has been an entrepreneur in the subscriptions and memberships space for over two decades. She was one of the co-founders of Melcrum, a research and training business providing thought leadership and services to the top communication leaders in global organisations.
Since she sold Melcrum to CEB (now Gartner) in 2015, Victoria is a board advisor to and investor in a number of subscription businesses. She's also co-founder of Kademy, providing virtual training and development to global communication teams through an enterprise membership model.
Throughout her career, she has worked alongside her husband and business partner Robin Crumby, they have two children and live in Southwest London. She loves long-distance open water swimming and everything to do with Spain.

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