More than 82% of all consumer internet traffic is projected to be video, according to Cisco projections. And nope, they’re not all watching cat videos and Marvel blockbusters.
Many B2B marketers have been dabbling in video, and this is the year we’ll need to go all in.
Listen in as Rep Cap’s Mary Ellen Slayter and elbow/room’s Matt Callac walk you through what you need to know when it comes to video for B2B marketing in 2022.
Agenda
When video makes sense for B2B marketing – and when it doesn’t.
The most common formats for B2B marketing videos.
How to budget for video.
Sharing effective feedback on video projects.
Choosing distribution and promotion channels.
Categories
BUSINESS & FINANCE
Duration
30 minutes
Price
Free
Language
English
OPEN TO
Everyone
Webinar ID
a25eedb2a969
Dial-in Number
Please register for this Webinar to view the dial-in info.
Before launching a content marketing firm, she served as director of content development at SmartBrief and as a columnist and editor at The Washington Post. She has an M.A. in journalism from the University of Maryland and a B.S. in agronomy from...
Matt produced his first video project in his high school broadcasting class and, over 20 years later, he is still producing videos. After graduating LSU with three bachelor’s degrees in 2004 (Broadcast Journalism, History & Philosophy), he began...