New technologies are popping up in the heavy equipment industry to match new regulations. Exploring all design possibilities and defining innovative development methodologies to offer the market the most suitable and reliable machine is a major challenge – insight and technology from Siemens will help.

During this round table discussion, the panellists will consider how digitalisation supports the engineering process and accelerates the development of reliable and high-functioning machines. In fact, orchestrating a new heavy equipment technical programme using a smart combination of simulation and testing over the V-cycle enables you to:

• Save time and development costs before prototyping
• Accelerate innovation to increase market share
• Achieve greater productivity at every organisational level


• How to perform early verification of products to ensure they fulfil requirements
• How to virtually explore the design space in a safe environment
• How to make engineering decisions with confidence
• How to speed up the engineering process thanks to workflow automation
Tom Stone
Editor - Industrial Vehicle Technology Magazine
Gennaro Monacelli
Head of Design Analysis and Simulation - CNH Industrial
Currently Gennaro covers the role of global head of Design analysis and simulation at CNH Industrial.
He joined FCA-Elasis in 1990 and covered increasing responsibilities in the R&D area of Product Development.
In 2009 he joined CNH Industrial with the role of Responsible of virtual simulations for Agricultural and Construction.
In 2013 he covered the role of head of Innovation, Design Analysis and Validation Methods for all the CNHi segments.
Yohann Brunel
Upstream Transmission Manager, Research & techonology departement - Poclain Hydraulics
Yohann is manager of a multidisciplinary team dealing with the development of new transmission solutions. Since 2010 he has been fully engaged in deploying system simulation within Poclain Hydraulics, initially in a central CAE support team, then integrating system design teams. Tools are now used by designers in their daily job and spread in all product design offices.
Alastair Hayfield
Co-founder & Senior Research Director - Interact Analysis
Alastair focuses on commercial vehicles, in particular advanced technologies and new powertrain solutions.
Gaétan Bouzard
Heavy Equipment Industry Lead – Simcenter Portfolio - Siemens Digital Industries Software
Gaétan is responsible of capturing Siemens customers’ needs to feed solution portfolio strategy and drive selected integrated solution prototyping as well as innovation initiatives, to make sure Siemens Simulation & Test solutions answer today the engineering challenges of tomorrow.
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