Anurag leads the White Ops Marketing fraud mitigation product offering, helping brands maximize the effectiveness of their marketing spend by eliminating the impact of bot-driven fraud. Anurag’s career focus has been product management in the adtech/martech and analytics sectors. In roles spanning the US and APAC, Anurag has worked for Disney, Yahoo, Microstrategy and Reliance Jio. Most recently, Anurag led a performance agency/adtech company called HT Media Solutions, based in Singapore. Anurag attended Cornell University (Operations Research) and the Wharton School of Business.