Gain insights from Mercury Marine’s Michel Bryson and PowerChord’s John Crosby on how to maximize revenue within your dealer network.

This webinar focuses on:

  • How to affordably automate lead distribution

  • How to measure marketing campaign effectiveness

  • How to realize your brand’s revenue goals

Sponsored by:

PowerChord Logo
John Crosby, Chief Revenue Officer, PowerChord
John Crosby is the Chief Revenue Officer at PowerChord, a SaaS platform for manufacturers who sell through independent dealer networks. John has spent over 25 years in sales, marketing, and operations in a variety of settings - Fortune 500, start-up, and venture capital. John graduated from Harvard Business School with a Master’s in Business Administration.
Michel Bryson, Customer Marketing Manager, Mercury Marine
Michel Bryson is the Customer Marketing Manager at Mercury Marine, the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications.
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