Klaviyo x Google: 5 customer experiences shaping mobile-first marketing in 2026

In 2026, B2C customer experiences are shaped by AI driven conversations, real time intent signals, and rapidly evolving shopping behavior. As AI transforms how customers discover brands and consumers increasingly rely on mobile first channels, journeys are becoming more non linear and attention more fragmented. To stay competitive, brands must rethink how they engage customers in high-intent moments, especially across search and messaging.

In this co-hosted webinar, Klaviyo and Google will explore how AI, mobile, and conversational experiences are redefining discovery, purchase, and support across marketing and service. We will examine how AI is changing the way customers find and choose brands, how emerging mobile experiences enable brands to start conversations before a purchase, and why elevating two-way, mobile-first conversations is becoming essential. The session will also highlight how marketing and service teams can work together to convert intent more effectively and drive greater customer lifetime value.

Attendees will leave with a practical framework for designing mobile-first, AI-powered customer experiences, along with a clear understanding of how to begin testing these capabilities today using a unified B2C CRM and Google’s latest innovations.