Build your Klaviyo customer retention audiences for 2023

Event description: In this interactive workshop, you will organize your database into new leads who haven’t converted and new customers who have only purchased once. It’s cheaper to keep customers than find new ones, and after the training you will have brand new audiences that you can market to directly. You’ll even be inspired by what sort of content you can send each group.

It’s 14x more likely to sell to an existing customer than to a net new customer, so make sure you understand who falls into what audience and how you can treat each group accordingly.

After the training you will have built new audiences that you can market to immediately.

In this session, we will: build unique audiences that you can send marketing messages to.

    Session requirements:
  • Klaviyo account
  • Purchase info, either from a standard ecommerce integration or through custom events

    Tips for success:
  • Log into Klaviyo ahead of time and be ready to build
  • Use a second monitor or device so you can view both the webinar and your account
  • Price: Free
  • Language: English
  • Who can attend? Everyone
  • Dial-in available? (listen only): Not available.
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