About
The next two years will see a significant upheaval for retailers, with 20% of all online sales expected to be cross-border. For retailers looking to expand, that creates a whole new set of challenges they’ve probably not worried about before. Navigating the global market can be challenging. Where should you begin, and what do you need to keep in mind before considering expansion?

Understanding the dynamics and logistics involved in global trade is complex. Having a specialised partner with the right expertise and ecosystems to harmonise your offering can be necessary, so you can focus on what you do best—building your business.

Klarna is in 20 markets with 46 offices in 28 cities worldwide and leverages this global scale to help retailers get that knowledge and local understanding of a new region. By providing both payments and marketing solutions, Klarna can support retailers both from a checkout and audience perspective, tailor making the solution according to the retailer’s needs, big and small.

BigCommerce allows you to sell anywhere, offering international payment providers like Klarna, native language support, and multi-currency functionality that supports 100+ currencies for a localised experience. Whether the focus is cross-border selling, entering into global markets, or even testing multiple markets at once through marketplaces, BigCommerce has you covered.

The true potential of selling online is the ability to reach shoppers worldwide, but not every e-commerce platform gives you what you need to do that. Klarna teamed up with BigCommerce to answer retailers' most common questions when entering a new market, and invited some key retailers to share their experience on the topic.
Presenters
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Jeremy Krause
Chief Innovation and Disruption Officer, Global Retail Brands (GRB)
Say hello to Jeremy Krause, Chief Innovation and Disruption Officer at Global Retail Brands (GRB). Jeremy is a passionate driver of change and innovation and has a yearning to communicate the power of quality content to enrich peoples' lives through fun, engaging, educational and inspiring ideas.
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Halie Adams
Senior Product Marketing Manager
Halie has been at BigCommerce for over 6 years and led the launch of the most significant feature release, Multi-Storefront, and helped set the strategy for Global expansion. In her role, Halie strives to understand and advocate for what merchants need in order to run successful online businesses.
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Mathew Hosking
Head of Commercial ANZ, Klarna
As Head of Commercial at Klarna ANZ, Mat leads the Partner Success teams in Australia and New Zealand and is responsible for the expansion of Klarna’s retail partner network and driving the growth of Klarna’s enterprise partners. Mat brings a wealth of experience leading high performing sales teams from previous senior commercial roles at hyper-growth businesses including TripActions and WeWork.
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Heather McIlvaine
Features and premium editor, Inside Retail
Heather McIlvaine is features and premium editor - retail at Inside Retail. In her nearly four years writing for Inside Retail, Heather has travelled to Shenzhen to cover the epic Chinese shopping event Single’s Day, doggedly reported the details of Amazon's launch in Australia, toured the biggest office supplies store in the world to understand the future of physical retail and followed the local fashion industry's pivot to making PPE during Covid-19.
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