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How to stay engaging in a “boring” industry
About This Webinar
Memes and trends are fun, but what happens when you work in a corporate setting and can’t tap into those pop culture moments?
This is a very common question we get from our community, so we thought it was time to bring in the experts!
On February 29 at 2 PM EST, we’ll be joined by two powerhouse social pros:
-Elena Manukyan, Founder of Socially Legal
-And Elizabeth Hendry, Head of Social Media at Attwells Solicitors
They’ll reveal how you can keep your social posts engaging and on-trend – even if you’re working in a “boring” industry.
Register today to secure a spot! You don’t want to miss one.
Who can view: Everyone
Webinar Price: Free
Featured Presenters
Community Manager @ HeyOrca
Alyssa is a Community Manager at HeyOrca. She focuses on growing their community through newsletters, resources, workshops and their Facebook Group, HeyOrca Community.
Social Media Community Manager @ HeyOrca
Qetsiyah is the Social Media Community Manager at HeyOrca! With her background in freelancing and social media, she helps answer community questions surrounding social media and creates content for fellow marketing professionals.
Growth Marketing Manager
Jesse is HeyOrca's Growth Marketing Manager. Her focus is on increasing our pod size by growing HeyOrca's brand awareness through delightful experiences. Her goal: going mainstream!
Copywriter
Lysle is a social media manager turned direct-response copywriter. She's passionate about helping digital marketers craft compelling brand stories and build engaged communities.
Head of Social Media @ Attwells Solicitors
Elizabeth is the Head of Social Media at Attwells Solicitors and a TikTok Specialist. She started working at Attwells Solicitors in 2021 after working in sales in the travel industry for 3 years.
Elizabeth started the firm’s TikTok account because they found it difficult to attract new employees and to get young people interested in the legal profession.
They also wanted to use the platform to revamp and modernize their brand image and build a community. Since they have started the account, they’ve experienced a huge increase in demand for our vacancies and apprenticeship scheme and the content has gone viral 13 times.
The account has also massively increased the organic number of visitors to their website and their brand awareness has skyrocketed. Last year they were shortlisted for the ‘Best Early Talent Recruitment Campaign’ at the People In Law Awards. The account recently hit 12,000 followers and their top two performing videos have a combined total of 20,300000 million views and 21,45000 million likes.
Elizabeth started the firm’s TikTok account because they found it difficult to attract new employees and to get young people interested in the legal profession.
They also wanted to use the platform to revamp and modernize their brand image and build a community. Since they have started the account, they’ve experienced a huge increase in demand for our vacancies and apprenticeship scheme and the content has gone viral 13 times.
The account has also massively increased the organic number of visitors to their website and their brand awareness has skyrocketed. Last year they were shortlisted for the ‘Best Early Talent Recruitment Campaign’ at the People In Law Awards. The account recently hit 12,000 followers and their top two performing videos have a combined total of 20,300000 million views and 21,45000 million likes.
Founder of Socially Legal
Elena is the Founder of Socially Legal – a social media agency dedicated to the legal industry.
Prior to launching Socially Legal, Elena was a qualified Solicitor having held every role imaginable within a law firm from opening the post to Partner level, and everything in between.
During the Pandemic she decided to start her own law firm, and launched The Injury Solicitor, which she later sold to focus solely on Socially Legal, after seeing that there was a demand for social media help amongst law firms and the legal industry at large.
Having previously spent many years employed as a Solicitor, and ran her own law firm, Elena understands the challenges that many law firms face, having faced them herself not so long ago. This is why she believes that Socially Legal is perfectly placed to help law firms use social media to their advantage.
Socially Legal takes care of all your social media headaches, from strategy planning to content creation and managing social media accounts across LinkedIn, Instagram and TikTok.
As well as Socially Legal, Elena is also the Founder of Lawfluence – the first influencer agency dedicated to the legal industry. With 26 legal influencers on their roster, with a combined 1 million+ followers across socials, lawfluence aims to get brands seen by the legal industry.
Prior to launching Socially Legal, Elena was a qualified Solicitor having held every role imaginable within a law firm from opening the post to Partner level, and everything in between.
During the Pandemic she decided to start her own law firm, and launched The Injury Solicitor, which she later sold to focus solely on Socially Legal, after seeing that there was a demand for social media help amongst law firms and the legal industry at large.
Having previously spent many years employed as a Solicitor, and ran her own law firm, Elena understands the challenges that many law firms face, having faced them herself not so long ago. This is why she believes that Socially Legal is perfectly placed to help law firms use social media to their advantage.
Socially Legal takes care of all your social media headaches, from strategy planning to content creation and managing social media accounts across LinkedIn, Instagram and TikTok.
As well as Socially Legal, Elena is also the Founder of Lawfluence – the first influencer agency dedicated to the legal industry. With 26 legal influencers on their roster, with a combined 1 million+ followers across socials, lawfluence aims to get brands seen by the legal industry.
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