When it comes to gaining visibility as an Author, PR can be a powerful tool, but there is a right and a wrong way to get PR.

Many Authors believe that press releases are necessary to get media and PR after they write their book. This is not true. The idea that press releases are required is an artifact from a prior age of media.

That being said, you can still use press releases to help you get PR, and in this training, I will show you the best practices for writing your book's press releases.

In this training, you’ll find an explanation of what makes a good press release, information about how to write a press release, and real case studies taking about successful press releases.