Webinar: Engineered, Not Hyped: When Large-Format AM Becomes a Real Manufacturing Op by Gardner Business Media, Inc. Webinars

Engineered, Not Hyped: When Large-Format AM Becomes a Real Manufacturing Op

About

Large format additive manufacturing (LFAM) is frequently positioned as a disruptive alternative to conventional manufacturing — but evaluating when it actually delivers requires engineering rigor, not marketing claims. This webinar takes a manufacturing-driven look at LFAM from an industrial perspective, examining where it competes with traditional processes and where it falls short.

Drawing on cross-disciplinary experience in injection molding, extrusion, reaction process machinery, and automation, this session addresses how process control, material qualification, and automation determine scalability, cost efficiency, and repeatability in real production environments. Industrial application examples ground the discussion in concrete outcomes — reduced tooling effort, shorter lead times, and improved material efficiency — alongside the conditions required to achieve them.

Attendees will leave with a framework for evaluating, scaling, and implementing LFAM in industrial settings, including a look at how KraussMaffei approaches these challenges in practice.

Presented by:

When

Thursday, June 25, 2026 · 11:00 a.m. Eastern Time (US & Canada) (GMT -4:00)

Agenda

01 Our Backbone: Engineered, Not Hyped
02 Manufacturing Reality Check
03 Where Large-Format AM Creates Value — and Where It Doesn’t
04 The Engineering Behind: Our KraussMaffei LFAM Approach
05 Key Takeaways

Presenter

Juergen Huemer

Sales Director Additive Manufacturing

Juergen Huemer is a sales leader with more than eight years of experience in additive manufacturing and 3D printing capital equipment across North America. He currently serves as sales director of additive manufacturing for North America at Kraussmaffei, leading the company's expansion in the additive space with a focus on granule-based large-scale 3D printing platforms for industrial plastic component production.
Before Kraussmaffei, Huemer spent nearly six years at Massivit 3D Printing Technologies, progressing from western region sales manager to head of sales for North America — overseeing territory management, channel development, team leadership and client retention across the region.

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