Data collection and relevant KPI's are more important today than ever. Since our traditional KPI's of events are now split into varying delivery formats (hybrid, virtual, live events), setting your workflow to collect the right data and translate to forecasting and growth is pivotal to strategic event success.
Collecting data and growing your database can come from varying vantage points. Registrants, attendance, exhibitor data, downloads, views and areas of engagements.
Register now and learn beyond your usual practices from our special guest experts.