About
In an era of unprecedented technological acceleration, developing a robust Digital Enterprise is no longer merely an advantage, but a critical imperative for survival and sustained growth. Organizations that fail to embrace this transformation risk falling behind rapidly: facing escalating operational inefficiencies, stifled innovation, significant customer attrition, and ultimately, market obsolescence. The challenge lies in adopting new technologies at the "speed of relevancy"—quickly, affordably, and seamlessly—without being hindered by prohibitive costs, technical incompatibilities, or complex integrations.

This webinar will explore a fundamentally different approach to industrial technology, designed to deliver superior outcomes for your enterprise, from design to production and beyond. We will delve into how to overcome common adoption barriers, particularly on the shop floor, and address crucial challenges such as data quality and the seamless connection of business targets, processes, and IT/OT technologies.

Join us to learn how a holistic Digital Enterprise framework, powered by a comprehensive digital Twin enables you to:
• Map your business processes through a Digital Thread to define precise requirements and identify the right solutions.
• Assess capability gaps and ensure solution alignment and fit, making technology adoption easier and more affordable.
• Integrate initiatives into a comprehensive framework that provides measurable outcomes, moving beyond isolated efforts.

We will discuss how this integrated approach helps you navigate the explosion of data, address the skills gap, and leverage emerging technologies like AI effectively. Discover how to invest time and budget for improvements most efficiently, ensuring your digital initiatives drive resilience, innovation, and sustained growth. The choice is clear: embrace the Digital Enterprise to thrive, or risk being left behind in an increasingly competitive and digital-first world.
When
Thursday, September 25, 2025 · 11:00 a.m. Eastern Time (US & Canada) (GMT -4:00)
Presenters
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John Nixon
Vice President; Siemens Digital Industries Software (DISW)
John is the Energy, Chemicals and Infrastructure global strategy lead for Siemens Digital Industries Software.

John has over 30 years of experience in energy, chemicals, and infrastructure. He has founded multiple energy and technology startups and led global business development in China, Romania, Panama, and the USA. He has managed greenfield and brownfield projects with oil and mining companies in Canada and China and implemented pipeline asset integrity programs in the USA and Mexico.

John holds patents for pipe-lining technology and serves as an executive member of the Cleantech Alliance and the Program Advisory Committee for the Government of Canada National Research Council Construction Sector Digitalization and Productivity Program.

John graduated from Texas A&M University with a Bachelor’s in Civil Engineering and has completed executive studies at MIT and INSEAD.
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Tony White
Head of Vertical Market Chemical, Glass & Energy US Sales; Siemens Industry, Inc
Tony is the Head of Vertical Market Chemical, Glass & Energy US Sales at Siemens Industry, Inc. Tony has 30+ Years in the manufacturing industry primarily working with large End Users on solution development. His keen approach to understanding customer’s challenges and deploying solution-based applications has generated many successful outcomes for his clients.

Over the past 10 years Tony has been focusing on Digitalization and Sustainability in manufacturing as a personal passion looking at how to help companies embrace this transformation.

Tony resides in the Greater Detroit, MI area and enjoys many of the outdoor actives Michigan has to offer from boating, downhill skiing, and snowmobiling.
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Aaron Larson
Executive Editor, POWER magazine
Aaron Larson joined the POWER team in September 2013 as an associate editor and was named executive editor in 2017. Aaron has a bachelor’s degree in nuclear engineering technology and a master’s degree, specializing in finance. He spent 13 years in the U.S. Navy nuclear power program, advancing to Chief Petty Officer. He has worked at commercial nuclear, biomass, and coal-fired power plants, functioning in operations, maintenance, safety, financial, and management capacities. Aaron holds a Chief A Engineer boiler operator license in the state of Minnesota.
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