The Systems Behind a Fully Booked Photography Business

Join Joey, Dubsado onboarding specialist, and McKenzie Bigliazzi, a Colorado wedding and elopement photographer and the kind of business owner who thinks your CRM should work harder than you do. After building a multi-six-figure photography business, she realized the secret to getting booked wasn't working 80-hour weeks, it was creating systems that handled the repetitive stuff so she could focus on the people in front of her. Now she helps photographers stop duct-taping their businesses together with sticky notes, mental checklists, and "I'll remember to do that later."

Most photographers love the idea of automating their business but worry it'll come at a cost... that clients will feel like they're talking to a robot instead of a person. We get it. But.... we're here to bust the myth. In this session, Joey will walk through what Dubsado does day to day, then McKenzie will open up her own account and show you the exact workflows she's built and refined over the years, behind the scenes, no theory, just the real thing. We're saving time for your questions too.

What you'll walk away with:
-A clear picture of how automation can save you hours without making your business feel less "you"

-McKenzie's actual proposal and workflow setup, not theory, the real thing

-A realistic starting point for building this into your own business

And if you like what you see: we're hosting a hands-on workshop two weeks later to help you set up your own account using McKenzie's playbook. She's known for telling creatives what they need to hear instead of what sounds good on Instagram, blending real talk with practical strategies that actually save time, reduce burnout, and create a client experience people can't stop talking about. If you've ever wondered how some photographers seem to have their life together while you're answering emails at 11:47 p.m., this session is for you.