Social Video Master Series: Day 4 - Facebook & Instagram
Wednesday, June 24, 2020 · 3:00 p.m.
Abu Dhabi (GMT +4:00)
About This Webinar
Join us for Day 4 of our Social Video Master Series!
Hear from Moon Baz, Strategic Partner Manager, Facebook, MENA, and Samer Johnny Jamal, Strategic Partner Manager, Instagram, MENA, on how you can take advantage of these social media platforms to grow your business. It is a great opportunity to get the latest updates from the social media platforms themselves and get all your questions answered.
You will not want to miss this!
Presenters
Reim El Houni
Reim's career includes working with TV stations like the BBC to being an Executive Producer and Head of Events at Dubai One. Reim launched her own production company Ti22 Films in January 2011. Ti22 Films has won 25 New York Festival Awards & a Cannes Corporate Media and TV Award. Reim has served on the Jury of the New York Festival for 7 years and is a speaker, moderator and panelist at industry events. Reim founded dubai ON demand in 2014, where the world of branded content and influencer marketing collide, which has evolved into a video based personal branding membership community for business owners and thought leaders. She also supports organisations as a media consultant and video strategist, developing workshops and training for teams.
Moon Baz
Strategic Partner Manager, Facebook, MENA
Moon Baz is the Strategic Partner Manager for Facebook in MENA. Moon works closely with strategic media publishers supporting them to leverage the Facebook tools to maximize mutually beneficial objectives. Prior to joining Facebook, Moon was a freelance consultant supporting different strategic clients in the region including Deezer MENA, Vue International and GCAM Saudi Arabia. Moon was a Business Planning Manager at MBC group across the online platforms, VOD, mobile services and distribution. Before that, Moon was a management consultant with Booz & Co, where she supported projects for the firm across the Media industry. Moon holds an undergraduate degree in Economics and a Masters degree in Financial Economics.
Samer Johnny Jamal
Strategic Partner Manager, Instagram, MENA
Samer is the Strategic Partner Manager for Instagram in MENA. He works closely with Middle Eastern celebrities, public figures, content creators and influencers to help them strategically build their presence on Instagram. Previously, Samer led the Sales and Marketing department at Platinum Records, MBC Group’s Music label, which represents a variety of artists like Kadim Al Sahir, Ahlam, Melhem Zein, Hala Al Turk, and Mohammad Assaf. Before that, he spent 6 years with Rotana Media Group, handling ad-sales for the portfolio of TV channels, working closely with regional media agencies and brands. Samer holds a Masters Degree in Media Studies and a BA in computer science.
This webinar will show you…
TIP 1
Talk with them, not at them. Social media marketing is not an excuse to spam your followers with sales material.
TIP 2
Try to blend in. Always find new and interesting ways to convey your brand by being funny, out-of-the-box, informational or unique.
TIP 3
You work hard to build your following, so keep them around. Show some appreciation when they post great content themselves.